Build up Business Strategy and Execution

  • Build up business strategy with BVP including Annual Marketing & Sales Plan
  • Monitor Strategic initiative bricks through relevant dashboard
  • Drive and execute strategy with BVP, Sales leaders and offer marketing.
  • Overall Sales performance management by sales team and individual level

Define the Go to market strategy for Industrial Automation Business

  • Work with BVP and Sales to develop/challenge the GTM strategy
  • Contribute to define and adjust the country commercial policy, channel program

Adapt and execute the Channel growth plan

  • Create the local Channel growth action Plan and deploy it with Sales leaders
  • Take in account local channel request, bring information to relevant internal relations
  • Based on targeted market understanding and the strategic guidelines define and deploy the actions plan to boost the business thru the channel.
  • Saturation (Cross-Selling) strategy set-up and execution in his/her channel with Sales leaders

Manage the customers ‘portfolio (Customer Retentions & Customer Acquisitions)

  • Use Customer Platforming to classify his /her customer portfolio

Manage Customer acquisitions and retentions through MarCom Activities

  • Events, Direct Marketing…etc.) and e-Commerce management within Industrial Automation

Ensure the channel’s profitability

  • Responsible of the pricing positioning and consolidated margin optimization for the whole offer sold in the channel and customers with Offer Marketing
  • Manage the discount, rebates and Special Price Agreement on the channel concerned.

Qualifications

  • Bachelor’s Degree for BA or Engineering
  • 5~10 years B2B marketing
  • Offer knowledge for Industrial Automation (nice to have)
  • Channel management skill
  • Language: Proficient English (Write and Speak)

Schedule: Full-time

Req: 007IW2

Seniority level
Mid-Senior level

Employment type
Full-time

Job function
Marketing and Sales

Industries
IT Services and IT Consulting, Computer Software, and Financial Services

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